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Finding a Briliant Copywriter


If you wish to make money on the internet, you are going to need a site. If you want that web site to be profitable, it must be written extremely well. Unless you're good at copywriting already it's best to employ someone who is experienced to create the text on your website. A great copywriter can help you generate more money than you could hope to see if you tried to compose the copy yourself. Obviously, not all copywriters are the same. Some of them are extremely talented. Some merely wish they had talent and are trying to make a bit of money because someone told them writing online would be a cinch. Here is how you can tell them apart.

Does the writer have his or her own website? Any copywriter worth his or her salt is going to have his or her own website that contains a bio, a few samples and a resume (and anything else the writer feels like sharing). If they don't have a web site of their own, how are they supposed to assist you with yours? Look at the copy on their site too. If it is loaded with errors this is a terrible sign.

How well do you react to the copy on the copywriter's web site? This involves more than merely noticing grammar and syntax errors. Do you have any sort of emotional response to the text on the site? Does it cause you to like the copywriter? Does it make you want to follow up and learn more about the writer? Does the website copy make you want to jump to hire them right away? Does the copy make you feel like you must get out of there? Does the website copy cause you to feel angry? These are all crucial why not find out more reactions and you must heed to them.

Do some background research on the writer. Try to find reviews on forums and third-party websites. It's highly likely that the only reviews you will see on the writer's web site are going to be positive. Search online for the copywriter's name to find out if there are any reviews or personal testimonials that are not run and can't be manipulated by the writer you are checking up on. Pay attention to these reviews and feedback. Ask the writer to furnish you with several references. Make sure that you follow get more info up and actually contact those references so that you can get an honest opinion from them.

Make sure you spend some time poring over the samples provided by the writer. Ask for more samples than are available on the writer's website. This is especially vital if the copywriter claims he or she is an expert in a niche. If the writing reads like a regurgitated Wikipedia article, you should find another copywriter.

There area lot of ways to determine whether or not a copywriter should be hired. It's crucial to carry out your due diligence and look beyond the writer as a person and discover what you can about his or her reputation and character.

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